FAQ — How Do I Set Different Prices for Different Customer Types?
AccuArk lets you set different prices for different customer groups (e.g., wholesale vs. retail, VIP members vs. walk-ins) using customer account types combined with promotional pricing rules.
How It Works
The pricing system uses two pieces:
- Customer Account Types — Categories you assign to customer accounts (e.g., Retail, Wholesale, VIP, Employee)
- Promotional Pricing Rules — Price rules on each item that target specific account types
When a customer is selected at the POS or on an invoice, AccuArk checks their account type and applies matching pricing rules automatically.
Step 1: Set Up Customer Account Types
Customer account types are configured in the Customer/CRM management area. Common types include:
| Type | Description |
|---|---|
| Retail | Standard walk-in customers (default) |
| Wholesale | Bulk buyers who get lower prices |
| VIP / Gold | Loyalty program members with special pricing |
| Employee | Staff members with employee discounts |
Step 2: Create Customer-Type-Specific Pricing
- Open the item in the Inventory Item form
- Click the Pricing tab
- Click Add Promotion
- Configure the pricing rule:
| Field | Value | Notes |
|---|---|---|
| Pricing Name | Wholesale Price | Descriptive name |
| Discount Type | Special Price | Sets a fixed price for this group |
| Discount Amount | 8.00 | The wholesale price (e.g., retail is $12.00) |
| Customer Type | Wholesale | Select the target account type |
| Quantity From | 1 | Applies from 1 unit |
| Quantity To | 999999 | Applies to any quantity |
| Start Date | (leave empty or set far future) | Permanent pricing |
| Enabled | Checked | Active |
- Repeat for other customer types as needed
- Click Save
Example: Multi-Tier Pricing
For an item with a base price of $20.00:
| Customer Type | Discount Type | Amount | Effective Price |
|---|---|---|---|
| (All / Walk-in) | (none — uses base price) | — | $20.00 |
| Wholesale | Special Price | $14.00 | $14.00 |
| VIP | Percent Off | 15% | $17.00 |
| Employee | Percent Off | 25% | $15.00 |
How It Works at the POS
- Cashier starts a new sale
- Cashier selects or looks up the customer
- The customer's account type is identified (e.g., Wholesale)
- When items are added, the system checks for matching pricing rules
- The wholesale price is applied automatically
- The receipt shows the adjusted price
Combining with Quantity Discounts
You can combine customer-type pricing with quantity thresholds:
| Rule | Customer Type | Qty From | Qty To | Discount |
|---|---|---|---|---|
| Wholesale base | Wholesale | 1 | 9 | Special Price $14.00 |
| Wholesale bulk | Wholesale | 10 | 999999 | Special Price $12.00 |
This gives wholesale customers $14.00 each for small orders and $12.00 each for orders of 10 or more.
Tips
- Customer Type = 0 (or All) means the rule applies to all customers including walk-ins
- Customer-type-specific rules take priority over general rules
- Always test pricing with the Test Promotional Pricing button to verify correct prices for each customer type
- If no customer is selected at the POS, only "All" rules apply