Bundle Deal Promotions

Bundle deal promotions let you group multiple items together and offer a discount when customers purchase the entire combination. This is a powerful way to increase average order value by encouraging customers to buy complementary products as a package. In AccuArk, bundle deals are configured in the Promotion Editor and apply automatically at the Point of Sale when all bundle items are present on the invoice.

How Bundle Deals Work

A bundle deal defines a specific set of items that must be purchased together. When all items in the bundle are on the invoice, AccuArk applies the configured discount to those items as a group. The discount can be a percentage off the combined price or a fixed dollar amount off.

For example, a restaurant might create a "Lunch Combo" bundle that includes a Sandwich, a Side, and a Drink. When a customer orders all three, they receive 20% off the combined price of those items.

Unlike BOGO promotions where there is a qualifying side and a reward side, bundle deals treat all included items equally. Every item in the bundle is part of the deal, and the discount is spread across them.

Setting Up a Bundle Deal

Bundle deal promotions are created in the Promotion Editor under Marketing > Promotions. Click New Promotion to begin.

Step 1: Basic Information

Fill in the standard promotion fields:

• Promotion Name — A clear name such as "Lunch Combo Deal" or "Starter Kit Bundle"
• Start Date / End Date — The active date range for the bundle
• Start Time / End Time — Optional time restrictions
• Location — Apply to specific locations or All Locations
• Customer Type — Restrict to a customer type or set to All

Step 2: Select the Promotion Type

From the Type dropdown, select Bundle Deal. The editor will show the bundle items panel where you can add the items that make up the bundle.

Step 3: Add Items to the Bundle

Click Add Item to search your inventory and add items to the bundle. Each item added becomes a required component of the bundle. The customer must purchase all items in the bundle to receive the discount.

For the Lunch Combo example:

• Add "Sandwich" as bundle item 1
• Add "Side" as bundle item 2
• Add "Drink" as bundle item 3

All three items must appear on the invoice for the bundle discount to apply.

Step 4: Set the Bundle Discount

Configure how the bundle is discounted:

• Discount Method — Choose between Percentage or Fixed Amount
• Discount Value — The percentage or dollar amount to discount

For a percentage discount, the value is applied to the combined total of the bundle items. For a fixed amount, that dollar value is subtracted from the combined total.

Step 5: Save

Click Save to store the bundle deal. It will activate automatically during the configured date range.

How Bundle Discounts Are Applied

When the promotion engine detects that all bundle items are on the invoice, it applies the discount as item-level adjustments spread across the individual bundle items. This is important for several reasons:

• Receipt clarity — Each item on the receipt shows its own discount portion, so customers can see exactly how the savings break down
• Reporting accuracy — Item-level discounts are tracked per item in sales reports, giving you visibility into which products are being discounted through bundles
• Tax calculations — Item-level adjustments ensure taxes are calculated correctly on the discounted price of each item, which matters when items have different tax rates

The discount is proportionally distributed across the bundle items based on their prices. Higher-priced items absorb a proportionally larger share of the discount.

Interaction with Other Promotions

Bundle deals apply their discount at the item level. This means they interact with the AllowItemAndGlobalStack setting:

• When AllowItemAndGlobalStack is ON — The bundle's item-level discount can combine with invoice-level promotions (such as an invoice-wide percentage discount). Both discounts apply.
• When AllowItemAndGlobalStack is OFF — Only one type of discount applies per invoice. If a bundle deal (item-level) is active, invoice-level promotions will not stack on top of it, and vice versa.

This setting is found under Marketing > Promotion Settings and affects all item-level and invoice-level promotion interactions, not just bundles.

Example: Lunch Combo — Sandwich + Side + Drink for 20% Off

Here is a complete example configuration:

When a customer orders a Sandwich ($8.00), a Side ($3.00), and a Drink ($2.50), the combined total is $13.50. The 20% bundle discount of $2.70 is spread across the three items proportionally:

Partial Bundles

If the customer only purchases some of the bundle items (e.g., a Sandwich and a Drink but no Side), the bundle deal does not apply. All items must be present on the invoice. There is no partial bundle discount.

If a customer wants to substitute an item, the substituted item must be included in the bundle configuration. You can create multiple bundle deals with different item combinations to handle common substitutions.

Tips

• Keep bundles simple — Bundles with two to four items are easiest for staff and customers to understand. Large bundles with many required items are less likely to be fully purchased.
• Name bundles clearly for receipt readability — The promotion name appears on the receipt next to each discounted line item. Use short, recognizable names like "Lunch Combo" rather than internal codes.
• Use bundles to move slow-selling items — Pair a slow-moving item with a popular one in a bundle to increase its sales velocity.
• Review the AllowItemAndGlobalStack setting — Before launching a bundle deal, confirm whether you want it to stack with invoice-level promotions. Double-discounting can erode margins quickly.
• Test with the Promotion Sandbox — Simulate an invoice containing all bundle items and verify the discount amount and distribution. Also test with only some items to confirm the bundle does not partially apply.
• Monitor with the Promotion Performance Report — Track how often the bundle is triggered, the total discount amount given, and whether the bundle is increasing average order value as intended.