Marketing & Promotions
Guides for promotions, coupons, gift cards, loyalty programs, marketing campaigns, customer segments, and stacking rules
Creating and Managing Playlists
A complete guide to playlist operations in AccuArk's slideshow system, covering how to create, edit, and delete playlists, add and remove slides, configure loop mode and global sharing, override slide durations, and view total playlist duration.
Adding Slide Overlays: Logo, Price Badge, and QR Code
A guide to the three overlay types available on the Overlays tab of the Slide Editor — logo image, price badge with original/sale pricing and stock status, and auto-generated QR codes — including positioning, sizing, and how overlays layer on top of the slide.
Configuring Slide Text and Call-to-Action
Learn how to configure the four text elements on a slide — headline, subheading, body text, and call-to-action button — including font selection, size, style, color, alignment, text positioning on the nine-point grid, and backdrop options for readability.
Customizing Slide Backgrounds
A complete guide to the five background types available for slides in AccuArk — solid color, gradient, image, video, and stream URL — including scale modes, overlay opacity, and tips for choosing the right background for your content.
Understanding Slide Types and Live Data Binding
Learn about the three slide types available in AccuArk's slideshow system — Standard, Live Item, and Live Promotion — including how live data binding pulls real-time prices and stock status from your inventory, fallback values, and when to use each type.
Creating and Editing Slides
Step-by-step guide to using the Slide Editor in AccuArk, covering the General tab settings, how to create new slides, edit existing slides, clone slides for quick variations, and the save workflow.
Slideshow Manager Overview
A detailed guide to the Slideshow Manager interface, covering the four main tabs (Dashboard, Slides, Playlists, Schedules), keyboard shortcuts, status bar information, and how each section of the interface is organized.
Getting Started with the Slideshow System
A complete introduction to AccuArk's digital signage slideshow system, covering the four core components (slides, playlists, schedules, and the player), required permissions, and a recommended setup walkthrough to get your first slideshow running.
Marketing Best Practices and Tips
A comprehensive collection of best practices for managing promotions, coupons, and campaigns in AccuArk, including stacking configuration, sandbox testing, campaign organization, usage limits, reporting, customer segments, naming conventions, and common pitfalls to avoid.
Promotion Sandbox Testing Tool
Learn how to use AccuArk's Promotion Sandbox to test how the promotion engine evaluates a simulated cart, including building test carts, selecting customers and locations, setting date and time, reading evaluation results, and testing edge cases before go-live.
Campaign ROI Report
Learn how to use AccuArk's Campaign ROI Report to measure total revenue influenced, total discounts given, ROI percentage, and budget utilization for your marketing campaigns.
Coupon Usage Report
Learn how to use AccuArk's Coupon Usage Report to track redemption counts, total discount amounts, per-customer usage breakdowns, and identify your top-performing and potentially abused coupon codes.
Promotion Performance Report
Learn how to use AccuArk's Promotion Performance Report to measure usage counts, total discounts given, and average discount per use, with filtering by date range, promotion type, and location.
Discount Breakdown on Invoices
Learn how to read the discount summary on AccuArk invoices, understand the four discount sources (manual, automatic promotion, coupon, loyalty), how the $0 floor works, how combined discount caps are enforced, and how the final invoice is structured.
How Promotions Apply Automatically at the POS
Understand how AccuArk's promotion engine automatically evaluates the cart after every item change, checks eligibility, applies priority and stacking rules, and displays discounts on the invoice in real time.